How important is your email title?
In one word? VERY. It can determine whether your audience sees your message at all. In the days of overflowing inboxes, people are quick to delete something that looks either unimportant, uninteresting or spam-ish. Here’s an example of one that caught my eye: You may have noticed that my personal email is bursting at the seems. But with over 5,000…
read more- by Emily
- posted at 12:16 pm
- February 14, 2012
- 0Leave a comment
The office kitchen chronicles
“We’re an equal opportunity employer, after all. We’ve got neat freaks, chore-challenged and just about everything in between.”
read more- by Lisa
- posted at 4:10 pm
- January 31, 2012
- 12Leave a comment
The sort of thing that keeps us in business
Writing like this.
read more- by Lee
- posted at 3:04 pm
- January 23, 2012
- 1Leave a comment
Through the looking glass
As the administrative assistant here at Counterintuity, I have the pleasure of working in the front of the office. We’ve just relocated to a bustling intersection in Burbank, and my viewing pleasure outside consists of plenty of beautiful sunshine, cars, trains, and people going by at all times. However…I have come to find that the best view of all are…
read more- by Jaclyn
- posted at 12:19 pm
- September 30, 2011
- 1Leave a comment
The world’s most overused phrases
After a particularly rough medical year for my extended family, we have been inundated with well-wishing cards, calls and social media posts. While I have no doubt that each one is sincere in heart and purpose, there are two words repeated over and over that have come to make me shudder rather than savor the sympathy. “You are in our…
read more- by Lisa
- posted at 9:18 am
- July 28, 2011
- 0Leave a comment
Marketing manhood
My 18 year-old son got this package in the mail the other day. I almost threw it out, but thought maybe we could use it in the guest bathroom or for emergencies. Imagine my surprise (and my marketing mom pride) when he seemed as excited about his new manhood kit as he was his new computer. ”This is an awesome…
read more- by Lisa
- posted at 8:47 am
- July 21, 2011
- 1Leave a comment
