Don’t buy into the Facebook iframes hype–YET
We have been diligently researching the Facebook switch on Friday from FBML to iframes. Our advice? Don’t panic. Static FBML will be around for awhile. All this move changes is that developers and designers now need to know HTML and have access to a hosted site in order to make custom applications and graphics for your Facebook page. Most page owners…
read more- by Lisa
- posted at 2:44 pm
- March 10, 2011
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And the winner is…
Congratulations to Ruth Pangilinan of Broadway San Jose! Her counterintuitive marketing idea won her a one-of-a-kind Counterintuity Flip video camera. Be sure to see her idea, and all the other great submissions, on our Facebook video page!
read more- by Faith
- posted at 10:45 am
- December 1, 2010
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Marketing that makes you Flip!
Thank you to everyone from NAMP who stopped in at our booth and entered our contest to win a (free!) Flip video camera! To everyone else: Click here to view the submissions and vote for your favorite! >
read more- by Faith
- posted at 12:22 pm
- November 18, 2010
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Tracking your reputation online for free
My favorite line (which our social media clients will attest to) is: “The conversation about your brand is happening online whether you want it to or not. The only thing sticking your head in the sand does for you is breed ignorance and cede the floor to the naysayers.” With the advent of services such as Yelp, Twitter, Facebook and…
read more- by Lisa
- posted at 11:03 am
- September 3, 2010
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Do ads enhance your life?
Daily life consists of so many details that can be lumped into the category of “minutiae”. All those little things you hardly notice but subconsciously take in. More often than not, advertising falls into this category. From television, to radio, internet banners, pop-ups, emails, billboards, and especially all of the social media we engage in – the average American is…
read more- by Emily
- posted at 11:21 am
- June 8, 2010
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Social media marketing is no business for teens
What a teen can’t do—because he doesn’t have business training—is strategize, monitor and analyze a social media campaign.
read more- by Lisa
- posted at 10:25 am
- May 7, 2010
- 1Leave a comment
Social media impressions score big
We all knew that social media was important and our friends and fans sharing and liking our posts was fabulous. A report was released today from Nielsen and Facebook that confirms that social impressions are more than fabulous, they increase someone’s intent to purchase. “The Value of Social Media Ad Impressions” study measured the impact of 3 types of Facebook…
read more- by Amy
- posted at 8:29 pm
- April 20, 2010
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Don’t stop playing in the middle of the game
“If your online pages are slowly rotting away, then so is your reputation.”
read more- by Lisa
- posted at 8:45 am
- March 19, 2010
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Don’t shoot the medium
This week, I read an article in the Wall Street Journal called Entrepreneurs Question Value of Social Media. The article’s subtitle is, “Marketing via Facebook, Twitter Yields Results for Some, Others Say It’s Overrated; ‘Hype Right Now Exceeds the Reality’.” I understand the point the article is trying to make — Where are the results? I was promised if I…
read more- by Amy
- posted at 11:41 am
- March 18, 2010
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Blippy
Let me get this straight. Blippy.com, a new social media darling, wants me to sign up, enter my credit card information, and help me announce to the world my each and every purchase. “Blippy is a fun and easy way to see and discuss what everyone is buying,” their slogan says. “Blippy provides transparency into normal everyday things.” Passive sharing,…
read more- by Lisa
- posted at 9:17 pm
- March 11, 2010
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