It’s all in how it’s packaged

With the regular mail bills moving to e-bills, paper newsletters moving to e-newsletters, newspapers becoming an extinct news source, and receiving e-cards rather than regular cards, it seems that “new” marketing is all on the internet. WRONG. I loved typing that just now, and here’s why: the other day I received this envelope. What could… Continue Reading It’s all in how it’s packaged

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Social media impressions score big

We all knew that social media was important and our friends and fans sharing and liking our posts was fabulous. A report was released today from Nielsen and Facebook that confirms that social impressions are more than fabulous, they increase someone’s intent to purchase. “The Value of Social Media Ad Impressions” study measured the impact… Continue Reading Social media impressions score big

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