Thank you to everyone from NAMP who stopped in at our booth and entered our contest to win a (free!) Flip video camera! To everyone else: Click here to view the submissions and vote for your favorite! >
Going to be at the National Arts Marketing Project conference in San Jose this weekend? Stop in at our booth and enter to win a Flip video camera. Tell us about the most Counterintuitive marketing idea you’ve seen – and you could win our one-of-a-kind Flip video camera. How it works: On camera, tell us… Continue Reading Off to NAMP!Details
Our CEO and Creative Strategist, Lee Wochner, talks to Ink by Chase at the Inc. 500|5000 conference about how Counterintuity makes it mark on the marketing world. Click here to view the video on our Facebook page >Details
Are you an arts organization heading to NAMP this year? Look for us there November 12-15! We have an exciting booth planned and are very excited to reach out and learn from other arts organizations in how they share and contribute creative marketing ideas. Are you headed to San Jose? Let us know!
We’re in awe (and horrible shock) that something so hideous could come out of an iconic company. I’m talking about the new logo of GAP, the clothing company. Who would let this happen? Umair Haque, of the Harvard Business Review, takes a stab at the trainwreck in his article, “The Gap Logo Debacle: A Half-Brained… Continue Reading Do we take design seriously?Details
A continuation of the generational study by our CEO Lee Wochner for client The Online 401(k): Generational Study: How Gen X might save us all. They’re spenders. Even during the depths of the downturn in 2009, 24% of Gen X respondents surveyed said they were spending more online than the previous year, as reported by… Continue Reading Generational Study: How Gen X might save us allDetails
A great article by our CEO Lee Wochner for client The Online 401(k): Generational Study: The Millennial’s Approach to Money and Investments. Today’s young adults are skeptical about the economy and skittish about risk — but bullish about the future. In their careful spending habits and preference for personal economic security, who are Millennials (people… Continue Reading Generational Study: The Millennial’s Approach to Money and InvestmentsDetails
Hooray for Monday Night Football! With that, comes Fantasy Football season and all the other goodies that come with it… Including the fact that we’re in Vegas at the World Championship of Fantasy Football marketing a new fantasy football site with Randy Moss! Check out the new site, cool logo, and video preview of what’s… Continue Reading Oh it’s that time of the yearDetails