Don’t shoot the medium

photo by Gideon TsangThis week, I read an article in the Wall Street Journal called Entrepreneurs Question Value of Social Media. The article’s subtitle is, “Marketing via Facebook, Twitter Yields Results for Some, Others Say It’s Overrated; ‘Hype Right Now Exceeds the Reality’.” I understand the point the article is trying to make — Where… Continue Reading Don’t shoot the medium

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Get Connected! is back!

Questions about all the new social media tools out there? Facebook? Twitter? Foursquare? Join us on April 22 from 9-11AM at the Burbank Holiday Inn for this seminar that tells you everything about Facebook, Twitter, LinkedIn, Flickr, etc. For more information: Call us at 818.848.1700.

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Blippy

Let me get this straight.  Blippy.com, a new social media darling, wants me to sign up, enter my credit card information, and help me announce to the world my each and every purchase.  “Blippy is a fun and easy way to see and discuss what everyone is buying,” their slogan says. “Blippy provides transparency into… Continue Reading Blippy

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Twitter followers and Facebook fans are more likely to buy from you

“New consumer research shows over 50% of Facebook fans and Twitter followers are more likely to buy, recommend than before they were engaged” A February 2010 study by Chadwick Martin Bailey finds that if a consumer friends, follows or fans your brand, the odds are good that they will recommend you or buy from you.… Continue Reading Twitter followers and Facebook fans are more likely to buy from you

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