Edgerank is the algorithm Facebook uses to determine the importance or popularity of your Page’s posts in the newsfeed. Facebook is an ever-changing landscape of social innovation and features and yet, some things never change. Here are some tips sourced from our own experience, recent findings and even Facebook itself on how to improve the… Continue Reading How to get seen better on Facebook (Part one)
The Client Established in 1970, United Teachers Los Angeles is a union of professionals representing over 35,000 public school teachers and health and human services professionals in Los Angeles. UTLA serves over 750 school locations that makeup the diverse cultural climate that Los Angeles is known and revered for. The Task The client wanted to… Continue Reading Client Spotlight: United Teachers Los Angeles
Pinterest is a popular social photo sharing website that allows users to create and manage digital pinboards around various interests, hobbies and more. Whether you’re a Pinterest fiend or a total novice, this social newcomer is not to be ignored. Pinterest is being touted as the fastest growing social network ever. With Pinterest’s newly launched… Continue Reading 6 Pinterest basics you should know
Counterintuity’s President, Amy Kramer and Social Media Manager, Sasha Becerra offer you a step by step guide on how to set up your Facebook vanity URL and page name. “This is one of the most important ways to maximize brand awareness on Facebook and the web,” says Kramer. Was this helpful? Please leave any… Continue Reading Facebook 101: How to set up your Vanity URL and Page name
Pasadena Symphony and Pops, one of the top performing symphonic ensembles in southern California, is comprised of the most gifted and sought-after musicians from the film industry. The Task: Pasadena Symphony and Pops wanted a new approach to their print pieces, their advertising, and their outdoor placements, one that would better help them spread the… Continue Reading CLIENT SPOTLIGHT: PASADENA SYMPHONY AND POPS
This logo (most assuredly not done by us) speaks for itself. It says, “Find another dentist” because this one works on more than just your teeth.
My 18 year-old son got this package in the mail the other day. I almost threw it out, but thought maybe we could use it in the guest bathroom or for emergencies. Imagine my surprise (and my marketing mom pride) when he seemed as excited about his new manhood kit as he was his new… Continue Reading Marketing manhood
We’re in awe (and horrible shock) that something so hideous could come out of an iconic company. I’m talking about the new logo of GAP, the clothing company. Who would let this happen? Umair Haque, of the Harvard Business Review, takes a stab at the trainwreck in his article, “The Gap Logo Debacle: A Half-Brained… Continue Reading Do we take design seriously?