When Golden State Gymnastics asked us for a site refresh that was inviting, playful, and fun, we bent over backwards (get it?) to deliver.
Our Mission:
Making it easy to register for Golden State’s awesome gymnastics classes, sign up for a stellar birthday party or kick it at one of their cool camps.
Our Method:
- We knew the Call To Action needed center stage, so we included two dedicated “Register Now” buttons: one up top and one in the right-hand navigation bar.
- New photos! We sent one of our favorite photographers to the gym for some shots of the newly updated facility.
- Restructuring content is a project, but we put the time in so it takes no time at all for visitors to find important details (like class and team programs).
- Adding full-screen images and making the site mobile friendly brought it into 2017.
- Last but not least, we increased both mobile and desktop speed by a whopping 40 percent [insert zoom sound effect here].
Final score? We’re thinking a perfect 10. Congrats on the new site, guys!