Daily life consists of so many details that can be lumped into the category of “minutiae”. All those little things you hardly notice but subconsciously take in. More often than not, advertising falls into this category. From television, to radio, internet banners, pop-ups, emails, billboards, and especially all of the social media we engage in – the average American is exposed to hundreds of commercial messages every day. We all say we’d rather do without them. Many people pay for services that remove them like XM Radio or Tivo. But do we really hate them?
I personally think that people have a love affair with marketing. Though, I’m aware my opinion might be slightly biased. After reading this article, I realized that these messages reach far deeper than simply getting people to buy. Even if you don’t notice it outright, you probably let media influence you in more ways than one. Marketing can inform and entertain, break up your commute or just provide an endless amount of conversation. Now it seems that commercialism may even help you like your favorite show better.
Some of it is good, a lot of it is mediocre, and (let’s face it) there are some downright ugly messages out there in the world of marketing. When was the last time you laughed or cried at an ad? How about the last time you bought a product after seeing their media? Do you think those commercial breaks help you enjoy your favorite show more? Let us know what you think.