We’ve heard whispers. Hushed conversations in the back alleys of social media. There are those among us that aren’t writing their own tweets.
Ok, so ghost tweeting may not be the biggest of news. But ghost tweeting gone wrong is always humorous. Check out what happened to @MarkDavidson this morning:
There’s a few take-aways from an escapade such as this.
1. If you’re keeping up the facade of an online personality, then it should actually be you. Companies have many voices but individuals should be genuine. Don’t mislead the online audience.
2. If you let go of someone in your employ, it’s standard practice to change your passwords. Everywhere. Make sure that your identity, your bank records, and any other documents are secure.
3. Follow the golden rule. If you don’t treat your employees – or for that matter your clients, colleagues, or neighbors – with respect, then you run a higher risk of something like this happening. There are always two sides to every story, so we’re not passing judgement on @MarkDavidson. Just reminding people to be nice! Or you could end up with this: