I was driving on the freeway on my way to work, and I saw this truck about a half mile in front of me. I couldn't make out the text, but the logo instantly caught my eye. As an artist and designer, my mind went into Sigmund Freud mode. Was this a diagram of a uterus, fallopian tubes and ovaries? And why would a truck be transporting uteruses?
As I got closer, the extra line on the top of the logo steered my thoughts away from the female anatomy. "Perhaps it’s a thong or a jock strap," I muttered. "It must be a sporting goods truck."
Only as I came within feet of the truck, did I discover that it’s a cow (a steer to be exact). Boy, I pity the designer that created that logo.