We all do it. We rely on it in our everyday lives. We put our faith, and more importantly our business, in the hands of spell check. And what’s worse is that we all know how dangerous that can be. More than one large company, and countless smaller ones, have suffered. So be sure to run any promotional materials or posts – just about anything that represents your business – by more than one pair of eyes. Go for four or five to be sure.
There’s not much worse than making a spelling mistake in pubic.