The Client: Dance Camera West is the only organization of its kind on the West Coast that promotes and presents dance media, bringing hundreds of provocative and exciting dance films to Los Angeles from around the globe as part of its annual dance film festival. The non-profit partners with some of the most prominent venues and organizations throughout greater Los Angeles, including the Getty Center, REDCAT at the Walt Disney Concert Hall, the Directors Guild of America, the Hammer Museum, and many others.
The Task: DCW needed a fresh brochure that would showcase the extensive and unique work that they do, while also serving as a marketing tool for their fundraising efforts.
Our Work: Counterintuity performed copywriting, concept development and print design.
“For 9 years Counterintuity has created incredible designs for Dance Camera West’s website, donor pieces, fundraising materials and promotions for our annual dance media film festival. Counterintuity’s strong visual sense has been instrumental in developing our branding and creating images that keep our audiences wanting more.”
- Tonia Barber
Executive Director, Dance Camera West
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The Client: USC’s Master of Liberal Studies program is designed for people who wish to explore a wide range of interdisciplinary studies and pursue their intellectual passion for lifelong learning while earning a graduate degree. The program also helps lifelong learners sharpen their ability to think, research, and express themselves critically.
The Task: The client wanted to build awareness about the program while encouraging enrollment through focused and local search engine optimization and pay-per-click campaigns.
Our Work: Counterintuity designed and developed new pay-per-click campaigns and corresponding landing pages, and performed search engine optimization including copywriting.
Results Achieved: Our results-oriented PPC campaign management and the search engine optimization strategy we put in place have already begun to bear fruit. Here’s what our client had to say:
“Counterintuity recently established an SEO/PPC campaign for our Master of Liberal Studies Program within our budget, and already we are starting to see results. I’ve worked with Counterintuity on a number of projects, and each time, the team delivers beyond expectations.”
- Susan H. Kamei
Associate Dean, Advanced and Professional Programs
USC Master of Liberal Studies
The Client: Ideal Pet Products has been the leader of high-quality, innovative pet door design and manufacturing since 1979. The company is dedicated to producing energy-saving products that fit any family’s needs and budget, while giving furry loved ones the freedom they deserve.
The Task: The client wanted to upgrade their online presence with a fresh-looking website, as well as take advantage of new social media platforms to reach out to new and existing customers.
Our Work: Counterintuity designed and developed a new website with mobile optimization and search engine optimization, and performed copywriting and social media customization.
Results Achieved: The client was delighted to share their new website and revamped social media platforms with their customers and the general public. See what they had to say:
“Our existing website was getting pretty tired and tough to navigate so we turned to the team at Counterintuity for a fresh, new approach…and did they deliver! Our demo and installation videos are easy to find with one click and our product line is organized to browse with the ‘greatest of ease.’
“They’re also in the process of creating a new product search app for us that will make choosing the right pet door even easier for our customers. Great job from a very talented group.”
- Rene Gonzalez, Vice President of Operations
Ideal Pet Products
In case you missed this Hot Tip in our newsletter last week….Google is kicking off a “spread the love” AdWords promotion and we’ve got a limited number of promo codes available for our clients! Any new AdWords client who spends $25 will get an additional $100 worth of advertising. Interested in learning more? Send us an email and hurry—time is limited!
Offer only available until February 28.