How to Reach Your Marketing Goals with Strategy, Networking & Branding
“Why is strategy important in marketing? Why not, kind of like Nike said, just do it?” Swire Ho of Garuda Promo & Branding Solutions asks Counterintuity CEO Lee Wochner. With a knowing smile, Lee quickly responds: “Well, Nike has had a multibillion-dollar strategy behind rolling out that phrase.” The reasons for strategy are as abundant […]
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