Get heard!
It’s never been easier for nonprofits to connect with the right people — and it’s also never been more complicated.
Cut through the noise and deliver the right message to the right people.
Let’s get to work
Behind every project is a talented team (your team) of creative thinkers, strategy wonks, steadfast allies, project pilots, go-getters, and tech fanatics — all committed to helping you succeed.
GREAT YEARS
HAPPY CLIENTS
IMPRESSIONS
PRIORITY (YOUR MISSION)
Big impact on a changing world
Counterintuity + USC Spatial Sciences Institute
The Institute’s revolutionary approach to addressing world problems needed a vehicle that could reach the right audience. Recognizing that the needs of the Institute and its audience would evolve, we implemented a flexible, ongoing social media plan, carefully tailored to engage its tech-savvy, environmentally conscious prospects.
Every click can save a life
Counterintuity + Global Organ Donor Education Network
Our team’s lifesaving (and award-winning) work turned organ donation advocacy and education into action. We worked closely with the GODEN team to ensure that our strategy aligned with their mission and goals. Then our team employed the power of compassion to inspire thousands of life-saving clicks.
The secret behind successful nonprofit annual reports
Counterintuity + Coalition for Responsible Community Development
Our creative team transformed CRCD’s annual report into a storybook of the year’s journey, weaving threads of progress, challenges, and triumphs into a single powerful message that motivated stakeholders to engage and contribute.
How to Market Your Nonprofit
The award-winning Counterintuity marketing podcast
The How to Market Your Nonprofit podcast features Counterintuity CEO & Creative Strategist Lee Wochner sharing practical strategies to build awareness, overcome challenges, increase donations, and lead nonprofits to success.
Available on Apple Podcasts and Spotify
Here’s your Counterintelligence briefing
Insider insights and smart strategies for nonprofits
- Most fundraising problems are marketing problems in disguise
Nonprofit leaders and development directors navigating fundraising challenges know the donors are there. So what’s standing in the way? The… Read more: Most fundraising problems are marketing problems in disguise - Nonprofit website best practices in 2026: What to update and why it matters
Nonprofit website best practices have changed more in the past two years than in the previous five. Donor expectations are… Read more: Nonprofit website best practices in 2026: What to update and why it matters - Is your nonprofit ready for a PR crisis? Five things to do now
You may know the feeling. A board member texts you a link to a story with no context. A staff… Read more: Is your nonprofit ready for a PR crisis? Five things to do now
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“Counterintuity is just plain awesome! We reached out to Counterintuity to help us develop a marketing plan. Working with Lee Wochner and the Counterintuity team has been fantastic. They really helped.”
Nicole Shahenian
Executive Director
East Hollywood Business Improvement District