That’s What C! Said
The Counterintuity marketing podcast
Hosted by Counterintuity creative strategist Lee Wochner, “That’s What C! Said” features interviews with leaders and doers who have helped to make their communities, or aspects of the world, a better place through their actions — and especially through marketing, communications, and embracing change.
Available on Apple Podcasts and Spotify
A true story: turning challenges into change
Maria “Alex” Alexander is an inspiration. As Executive Director of the Center for Living and Learning, Alex draws on personal experience to empower individuals who face barriers to employment and…
Fundraising that’s saving lives
In this episode, Scott Mason joins Lee to talk about how his team at Rose Brooks Center uses innovative fundraising strategies — blending traditional and modern approaches — to support…
Stronger together: the power of community
Host Lee Wochner sits down with Angela Landsberg, Executive Director of the San Diego County Dental Society, for an insightful conversation on the vital role of community involvement and collaboration…
Preventing abuse in youth athletics with Bobby Click
In this powerful episode, Lee joins Bobby, the dynamic executive director of Safe Sport Matters, to tackle one of the most critical issues facing youth sports today: abuse prevention. Drawing…
18 years of nonprofit marketing insights: your questions answered
It’s Counterintuity’s 18th anniversary! To celebrate, we’re taking a look back and tackling frequently asked nonprofit marketing questions in a special episode of That’s What C! Said.
Radical ideas, Real results
In this enlightening episode, Lee sits down with Wendy White, CEO of Face It Together, to discuss a pioneering approach to fighting addiction that’s reshaping how restorative support and care…
Modern PR
Communications experts Beverly Durham and Lee Wochner discuss how public relations in the modern age helps organizations connect directly with a variety of audiences (not just the media), including internal…
Know when to hold ‘em
Lee Wochner and real estate expert Barry Burnett explore the intricate dynamics behind successful real estate management for nonprofits. This episode reveals when it’s beneficial for nonprofits to hold onto…