That’s What C! Said
The Counterintuity marketing podcast
In this time of enormous change, your nonprofit is more important than ever — sustaining and lifting up people and causes that need some help and some inspiration. On every episode of How to Market Your Nonprofit, nonprofit leader and marketing agency owner Lee Wochner and his guests dig into the how-tos of building awareness, increasing donations, making use of powerful new tools, tackling challenges, managing for success and other critical needs for nonprofits.
Available on Apple Podcasts and Spotify
No shame, no silence, no stopping
In this episode, Lee speaks with Celeste Mergens, founder of Days for Girls, which since 2008 has helped millions of women and girls have access to something we don’t usually…
Tested by Turbulence: How Nonprofits Must Adapt to Succeed
Nonprofits are dealing with a tsunami of change. We are too. Counterintuity’s podcast has a new name and focus: real-world solutions for nonprofit leaders who are ready to take action…
Second chances
In this episode, John David Graham, founder of Good Samaritan Home, shares his extraordinary story of overcoming homelessness and building a nonprofit that rebuilds lives. From starting a shelter in…
Heart at work
In this episode, Lee talks with Shelly Willis, Executive Director of Family Education and Support Services (FESS). For over 25 years, FESS has strengthened families through parenting support, trauma-informed care,…
Online fundraising made simple
In this episode, Lee Wochner sits down with Will Hedrick, founder of MyCharity, an innovative donation platform aiming to make fundraising easier and more accessible. Launched in 2022, MyCharity is…
Handcrafted: Small steps / big change
“Being a visionary … is learning how to see the mountains ahead — waking up each day and focusing on the steps you can take to get there.” – Rebecca…
Social media secrets for nonprofits
In this episode, audience whisperer and social media strategist Jaclyn Uloth shares insights on how nonprofits can up their social media game. Whether you’re looking to boost donations, engage volunteers,…
A true story: turning challenges into change
Maria “Alex” Alexander is an inspiration. As Executive Director of the Center for Living and Learning, Alex draws on personal experience to empower individuals who face barriers to employment and…