How to Market Your Nonprofit
The award-winning Counterintuity marketing podcast
In this time of enormous change, your nonprofit is more important than ever — sustaining and lifting up people and causes that need some help and some inspiration. On every episode of How to Market Your Nonprofit, nonprofit leader and marketing agency owner Lee Wochner and his guests dig into the how-tos of building awareness, increasing donations, making use of powerful new tools, tackling challenges, managing for success and other critical needs for nonprofits.
Available on Apple Podcasts and Spotify
18 years of nonprofit marketing insights: your questions answered
It’s Counterintuity’s 18th anniversary! To celebrate, we’re taking a look back and tackling frequently asked nonprofit marketing questions in a special episode of That’s What C! Said.
Radical ideas, Real results
In this enlightening episode, Lee sits down with Wendy White, CEO of Face It Together, to discuss a pioneering approach to fighting addiction that’s reshaping how restorative support and care…
Modern PR
Communications experts Beverly Durham and Lee Wochner discuss how public relations in the modern age helps organizations connect directly with a variety of audiences (not just the media), including internal…
Know when to hold ‘em
Lee Wochner and real estate expert Barry Burnett explore the intricate dynamics behind successful real estate management for nonprofits. This episode reveals when it’s beneficial for nonprofits to hold onto…
Orchestrating success: Lessons from a triumphant comeback
In this episode, Lee is joined by Paul Jan Zdunek. The two recount critical aspects of executing a successful organizational turnaround for the Pasadena Symphony and Pops. Zdunek’s strategic prowess…
Start now for year-end fundraising success
Now is the time to kick-start your end-of-year fundraising efforts. You read that right. March might seem way too early, but with nonprofits generating up to 30% of their annual…
Fearless leadership: Overcome doubt to inspire change with David McGraw
The expert advice you just got will shake things up. But the idea of acting on it is daunting. In this special episode with David McGraw, the dynamic CEO of…
The brand awakening: Strategies for standout nonprofits with Peter Wilken
With insights from branding luminaries Lee Wochner and Peter Wilken, the author of “Dim Sum Strategy,” this podcast episode is your guide to overcoming these hurdles and transforming your nonprofit…