How to Market Your Nonprofit
The award-winning Counterintuity marketing podcast

In this time of enormous change, your nonprofit is more important than ever — sustaining and lifting up people and causes that need some help and some inspiration. On every episode of How to Market Your Nonprofit, nonprofit leader and marketing agency owner Lee Wochner and his guests dig into the how-tos of building awareness, increasing donations, making use of powerful new tools, tackling challenges, managing for success and other critical needs for nonprofits.
Available on Apple Podcasts and Spotify

Growing together: strategies for building your nonprofit and community hand in hand with Jamie Keyser Thomas
In 2020, Jamie Keyser Thomas left her position as a community manager and liaison for the Walt Disney Company in order to assume the leadership of her local Chamber of…
Challenging injustice: The legacy of Japanese American Incarceration with Susan Kamei
Our host Lee Wochner is joined by scholar and author Susan H. Kamei to discuss her book When Can We Go Back to America?: Voices of Japanese American Incarceration during…
Breaking down barriers with pastor and theatre artist Mark Stephenson
Our host Lee Wochner speaks with Mark Stephenson, an accomplished actor, administrator, civil servant, church pastor, and board member. The conversation focuses on leadership, his advocacy for embracing diversity, traveling…
Strategic planning for nonprofits with Don St. Clair
Lee chats with Don St. Clair, an expert in nonprofit marketing, strategy creation, execution, and leadership development, about the key elements of making an impact in your community. If you’re…
The evolving role of media in an era of identity politics with Dan Schnur
Dan Schnur is a fierce optimist and a tireless advocate for his causes. In this episode, he discusses the importance of motivating and persuading in the period of disruption that…
Engaging with your audience in a post COVID world with Darin Anthony
Moving Arts Theatre Company’s artistic director Darin Anthony talks about what it’s like to be an artist and marketer in 2023. Darin explains how he picks plays to produce that…
Get the most from your digital marketing agency with Amy Kramer
In our inaugural episode, Counterintuity creative director and co-founder Amy Kramer shares tips on how nonprofits and public agencies can get the most out of their relationship with a digital…