Are you an arts organization heading to NAMP this year? Look for us there November 12-15! We have an exciting booth planned and are very excited to reach out and learn from other arts organizations in how they share and contribute creative marketing ideas. Are you headed to San Jose? Let us know!
We’re in awe (and horrible shock) that something so hideous could come out of an iconic company. I’m talking about the new logo of GAP, the clothing company. Who would let this happen? Umair Haque, of the Harvard Business Review, takes a stab at the trainwreck in his article, “The Gap Logo Debacle: A Half-Brained… Continue Reading Do we take design seriously?Details
A continuation of the generational study by our CEO Lee Wochner for client The Online 401(k): Generational Study: How Gen X might save us all. They’re spenders. Even during the depths of the downturn in 2009, 24% of Gen X respondents surveyed said they were spending more online than the previous year, as reported by… Continue Reading Generational Study: How Gen X might save us allDetails
A great article by our CEO Lee Wochner for client The Online 401(k): Generational Study: The Millennial’s Approach to Money and Investments. Today’s young adults are skeptical about the economy and skittish about risk — but bullish about the future. In their careful spending habits and preference for personal economic security, who are Millennials (people… Continue Reading Generational Study: The Millennial’s Approach to Money and InvestmentsDetails
Hooray for Monday Night Football! With that, comes Fantasy Football season and all the other goodies that come with it… Including the fact that we’re in Vegas at the World Championship of Fantasy Football marketing a new fantasy football site with Randy Moss! Check out the new site, cool logo, and video preview of what’s… Continue Reading Oh it’s that time of the yearDetails
My favorite line (which our social media clients will attest to) is: “The conversation about your brand is happening online whether you want it to or not. The only thing sticking your head in the sand does for you is breed ignorance and cede the floor to the naysayers.” With the advent of services such… Continue Reading Tracking your reputation online for freeDetails
Just want to show a bit of what we’ve been up to lately! We’ve just launched a handful of client projects which we’re really proud of. Lou Woolf – Southern Californian real estate agent for over 30 years. Redesigned website and updated social media outlet pages. On the Inside – A movie website that features… Continue Reading Where we areDetails
Pick it up at your local newstand or read it here! “What distinguishes us as an agency is that Amy and I are using new technology to facilitate what are actually very old, longstanding means on communication,” Wochner explains. “Word-of-mouth is what really drives any campaign today, so social media was invented for what we… Continue Reading Counterintuity’s founders are profiled in September’s Inc. Magazine!Details