We all do it. We rely on it in our everyday lives. We put our faith, and more importantly our business, in the hands of spell check. And what’s worse is that we all know how dangerous that can be. More than one large company, and countless smaller ones, have suffered. So be sure to… Continue Reading Take another look before you post
DetailsYes, we moved to bigger offices. But there’s another way we’re “in transit:” we currently have ads for several clients running in different markets around the country. Here’s an example of the transit ads running on the SEPTA (Southeastern Pennsylvania Transit Authority) system of rail and bus throughout Philadelphia and environs, for our client Federation… Continue Reading Counterintuity in transit
DetailsYesterday, thanks to a Baby Bell conglomerate who shall remained unnamed, our office got an unintended retreat from our lifeline, the Internet. For the first hour, sheer terror set in. No email, no Facebook, no Twitter, no website access – the very tools of our trade were literally inaccessible. By hour three, with a bevvy… Continue Reading A day of digital detox
DetailsI just got in from giving a presentation about social media. At the end, I took questions. Here was the first question: “Most social media seems so… trivial.” Me: “What’s the question?” “What’s your response?” Me: “I agree. So is most human speech. So is most of everything. It’s Sturgeon’s Law: 90% of everything is… Continue Reading Sturgeon’s law
DetailsWhen I went to get a haircut recently, I was able to walk right into a local barbershop and get a cut. No appointment, and no waiting. In fact, there were three barbers standing around talking, with empty barber’s chairs in front of them. I asked the one cutting my hair how business was. “It’s… Continue Reading Cut hair, not marketing
DetailsWe recently posted online for a new position for hire, and were pleased (and shocked) to receive more than 200 applications. What’s even more shocking were the mistakes the applicants made in the job search process. Since the class of 2011 is about to embark on a major job hunt, we thought we’d add our… Continue Reading How to blow a job interview
DetailsCounterintuity is quite honored to have been named the “California Small Business of the Year” for California Assembly District 43 by the California Small Business Association. Thanks is due to each of our clients, employees and supporters, as well as Assemblyman Mike Gatto for submitting us for nomination. Thanks to you, we’ve experienced incredible growth… Continue Reading Counterintuity named “California Small Business of the Year”
DetailsOur IT partner has just cautioned us about a new piece of malware that is circulating the web. It seems to be linked to news articles pertaining to Osama Bin Laden’s death. Malware creators are fabricating fake news stories and then poisoning the links and photos; if you click on one of these links, it… Continue Reading Bin Laden malware alert
Details