marketing to target demographic

This Time, It’s Personal: Marketing for Maximum Effect

“Buy this! It’s great! It’s your only option! Don’t ask questions!” A lot has changed since the days when the above approach was effective. Today’s well informed and, dare we say, jaded consumers demand that marketing be more than just a general sales pitch – in order to grab their attention, you’ve got to get personal.… Continue Reading This Time, It’s Personal: Marketing for Maximum Effect

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Griffin Black Website

Client Shout-Out: Griffin Black Website

Counterintuity is pleased to present Griffin Black’s awesome new website! We’ve launched a lot of websites over the years, but every project is unique. What made this one special? “The client was extremely cooperative, responsive, and provided great input for our team to work from,” says Andrew, the project manager. Because our ultimate goal is to… Continue Reading Client Shout-Out: Griffin Black Website

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Do you need a new outfit?

Do you need a new outfit?

You know your audience, but does your audience know you? We have some shocking information: “Nearly half of all small business owners do not have a website.” [Clutch] Without one, as small business author Jim Blasingame said: “You might as well be a ghost.” [Inc.] That’s bad news for them. But you’re in luck –… Continue Reading Do you need a new outfit?

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