social media

Social media impressions score big

We all knew that social media was important and our friends and fans sharing and liking our posts was fabulous. A report was released today from Nielsen and Facebook that confirms that social impressions are more than fabulous, they increase someone’s intent to purchase. “The Value of Social Media Ad Impressions” study measured the impact

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Don’t shoot the medium

This week, I read an article in the Wall Street Journal called Entrepreneurs Question Value of Social Media. The article’s subtitle is, “Marketing via Facebook, Twitter Yields Results for Some, Others Say It’s Overrated; ‘Hype Right Now Exceeds the Reality’.” I understand the point the article is trying to make — Where are the results?

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Let me get this straight., a new social media darling, wants me to sign up, enter my credit card information, and help me announce to the world my each and every purchase.  “Blippy is a fun and easy way to see and discuss what everyone is buying,” their slogan says. “Blippy provides transparency into

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RB (Re-blog!) @everyone

In our most recent Get Connected! Seminar, Amy talked about engaging in and starting a two-way conversation. has come up with their own list 30 Tips for Using Social Media in Your Business. Do you have any of your own tips that you’ve used in your business or any that you’ve used from Get

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